Senin, 25 Januari 2010

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Citrus Fruit: Biology, Technology and Evaluation, by Milind Ladanyia, Milind Ladaniya

Post harvest biology and technology of citrus fruits is gaining importance as the therapeutic value of citrus fruits is realized and supported by the increase in health awareness among the general public.

This book is the most comprehensive reference on citrus fruit biology, biotechnology and quality. Basic and applied scientific information is interwoven to serve the researcher, marketer, scientist, nutritionist, or dietician. With discussions of fruit morphology, anatomy, physiology and biochemistry and chapters on growth phases, maturity standards, grades and physical and mechanical characteristics of citrus trees, this book provides the foundation for understanding growth, harvest and post harvest aspects of these important plants. Insect-pests and diseases, irrigation, nutrition and rootstocks are also addressed.

* Provides practical tips for post harvest management.
* Includes all aspects of citrus fruit biology, technology and quality evaluation.
* Discusses biotechnological applications and potential fresh citrus fruit quality improvement
* Evaluates medicinal and therapeutic applications and recent clinical findings
* Exhaustive glossary included

  • Sales Rank: #2866830 in Books
  • Published on: 2008-01-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x 6.25" w x 1.25" l, 2.31 pounds
  • Binding: Hardcover
  • 576 pages

About the Author
Principal Scientist at Dev-Gandhar Citrus Fruit Research Center

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0 of 0 people found the following review helpful.
Five Stars
By Ale
Great book that contains most of the technical information to become an expert in Citrus fruits.

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Senin, 18 Januari 2010

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Consumer Behavior, by Leon G. Schiffman, Leslie Lazar Kanuk

This sixth edition uses a marketing segmentation approach to convey the essence of consumer behaviour and to connect psychological, sociocultural, and decision-making aspects of consumer behaviour. The authors explain what consumer behaviour variables are, types and importance of consumer research, and problems in performing research.

  • Sales Rank: #6155863 in Books
  • Published on: 1997-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.50" h x 8.50" w x 1.25" l,
  • Binding: Hardcover
  • 672 pages

From the Publisher
The Fifth Edition of this unique text uses a marketing segmentation approach to convey the essence of consumer behavior and to connect psychological, sociocultural, and decision-making aspects of consumer behavior. The authors explain in an integrated fashion what consumer behavior variables are, types and importance of consumer research, and problems in performing research. A vivid writing style motivates student interest.

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Jumat, 08 Januari 2010

[F241.Ebook] Ebook Look: Poems, by Solmaz Sharif

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Look: Poems, by Solmaz Sharif

*Finalist for the National Book Award*

Solmaz Sharif's astonishing first book, Look, asks us to see the ongoing costs of war as the unbearable loss of human lives and also the insidious abuses against our everyday speech. In this virtuosic array of poems, lists, shards, and sequences, Sharif assembles her family's and her own fragmented narratives in the aftermath of warfare. Those repercussions echo into the present day, in the grief for those killed in America's invasions of Afghanistan and Iraq, and in the discrimination endured at the checkpoints of daily encounter.

At the same time, these poems point to the ways violence is conducted against our language. Throughout this collection are words and phrases lifted from the Department of Defense Dictionary of Military and Associated Terms; in their seamless inclusion, Sharif exposes the devastating euphemisms deployed to sterilize the language, control its effects, and sway our collective resolve. But Sharif refuses to accept this terminology as given, and instead turns it back on its perpetrators. "Let it matter what we call a thing," she writes. "Let me look at you."

Daily I sit
with the language
they've made

of our language

to NEUTRALIZE
the CAPABILITY of LOW DOLLAR VALUE ITEMs
like you.

You are what is referred to as
a "CASUALTY."

--from "Personal Effects"

  • Sales Rank: #18187 in Books
  • Published on: 2016-07-05
  • Released on: 2016-07-05
  • Original language: English
  • Number of items: 1
  • Dimensions: .36" h x .33" w x 5.99" l, .0 pounds
  • Binding: Paperback
  • 112 pages

Review

“[An] excellent debut collection. . . . In Sharif's rendering, Look is at once a command to see and to grieve the people these words describe―and also a means of implicating the reader in the violence delivered upon these people. . . . An artful lexicographer, Sharif shows us that the diameter of a word is often as devastating as the diameter of a bomb.”―New York Times Book Review

“Sharif’s skillful debut collection draws on a Defense Department lexicon of military terms.”―The New York Times Book Review, Editors' Choice

“Remarkable. . . . By turns fierce and tender, the poems are a searing response to American intervention.” ―The New Yorker

“[Sharif's] poetry flicks between lyric and lexicon while still sounding like music; in her hands, language is as pliant as warmed wax. . . . It is the central miracle of Look that Sharif shows us the real intensity of her conceit without veering into triteness. She is, in turns, icy and searing, but consistently fierce and beautiful.” ―NPR.org

“Sharif defies power, silence, and categorization in this stunning suite. . . . In form, content, and execution, Sharif's debut is arguably the most noteworthy book of poetry yet about recent U.S.-led wars in Afghanistan, Iraq, and the greater Middle East.”―Publishers Weekly *Starred Review*

“[Sharif] forces you to suspend yourself and consider your relationship to language really deeply.”―NPR, All Things Considered

“A powerful collection of verse. . . . [Sharif] turns a system of language back onto itself. . . . remarkably profound.”―BOMB Magazine

“[Solmaz] Sharif is poised to influence not only literature but larger conversations about America, war, and the Middle East.”―The Paris Review

“[An] impressive debut collection. . . . Sharif begins to replace what has been displaced, or to reclaim displacement from official state power. And it produces a vibrant, dissonant poetry that refuses to calcify.” ―Boston Review

“An urgent collection. . . . [Sharif's poems] work at the more radical aim of challenging the reader's complacency. . . . [They] demand witness.”―Bookforum

“A brilliant dive into how war affects people and language. . . . In the vein of Claudia Rankine’s Citizen, Look is, at its core, a political call to attention: If we are to combat the effects of war on people and language, we must first understand how war permeates our society and culture. To this end, Look is not only relevant, but eye opening.”―The Los Angeles Review

“Astonishing. . . . [Sharif is] a formidable poetic talent. . . . Sharif casts the light of her imagination into the world's darkest places.”―San Francisco Chronicle

“Look creates an after-image similar to that of Robin Coste Lewis’ National Book Award-winning 2015 debut, Voyage of the Sable Venus, with its meditation on the long aftermath of slavery and diaspora. Like that book, Look feels like a disassembled museum exhibit with the occluded stories ― the ones not told ― written into view. Look, it compels you to do, and you will.”―Los Angeles Times

“Though this is her first book, Look displays none of the hesitations of a debut writer. Sharif is in command of her abilities, the book at once complete and unified, but varied in subject, tone, and form. It’s a distinguished introduction.”―Literary Hub

“Look is a book that disrupts, fervently and effectively. The poems within are allergic to complacency and linguistic hypnosis; they constantly reach, inquire, prod, and wonder―sometimes with force―and refuse to allow the reader to be lulled into the sense that everything is okay in the world.”―The Rumpus

“Sharif’s writing is sparkling, precise, subtle, artful, and true. . . . Through the fine achievement of Look, Solmaz Sharif gives us the gift of her unflinching gaze.”―Kenyon Review Online

“Words can be powerful and Sharif uses them to their full potential. . . . This is a brilliant book of poetry.”―MuslimGirl

“Sharif’s Look is ambitious, intelligent, moving, important, and a little dangerous.”―Drunken Odyssey

“Sharif has been deeply and irreparably impacted by war and injustice, and she is deft at modulating her voice in this collection, scaling between broad, abstract critique and deeply intimate reflection.”―Fourth & Sycamore

“Raw, unsparing poems. . . . Highly recommended.”―Library Journal *Starred Review*

“A complicated, commanding account of contemporary American life. . . . The poems in Look shift between clear-eyed description and exhausting wariness, painful in their honest assessment of the destruction caused by our present conflicts and ways of being. . . . Look has been published just when it is most needed. . . . The work [these poems] do is utterly necessary. . . . To see another person's humanness: Look calls us back to this most simple, this most essential task.”―Harvard Review

“There are few books, whether debuts or not, to more anticipated than the publication of Solmaz Sharif’s Look.―Literary Hub

“Sharif’s work transcends the standard tropes of political poetry. Neither didactic nor angry, her poems delicately balance sadness and loss, anxiety and fear and hope and humor. . . . Illuminating and heartbreaking, Look demands that the reader pay attention to their own relationship with the adopted, euphemistic language of power, politics and destruction.”―Spectrum Culture

“Look explores the myriad ways how we go to war today reverberates through communities and states and across the world ― taking a critical stance against the way humans wage war against other countries, wage war with ourselves, and even wage war against our own language and means of expressing (or not) the inherent truths about our lives. . . . Intimate and haunting.”―Bustle

“Sharif’s poems are rich with imagery; a single line of hers can tell an entire story.”―Huffington Post

“As heart-wrenching as they are intriguing, these highly anticipated poems are beautifully devastating.”―BookTrib

“Look achieves Wallace Stevens’ critical standard of poetry by deftly responding to the true spirit of the time in which it is written. . . . [Look] is no ordinary book. . . . Crossing into such volatile aesthetic terrain charged with a radical decadence, this collection threatens even the relevance of such superlatives with obliteration. Quite possibly, it deserves to be called dangerous.”―Colorado Review

“Urgent, prophetic, and virtuosic. . . . [Sharif] rages against the dull machine of war by turning its weapons against it―into poems with which she hopes to provoke a sleeping community out of its ‘learned helplessness.’”―The The Poetry

“There is so much here that compels. . . . Sharif's collection activates the role of observer by stunning back into awareness the wounds that still suppurate, lighting the holes cut from language and their respective tears in American thinking.”―The Lit Pub

“Solmaz Sharif’s Look is something great. She throws us a brilliant, even perfect, book of poems sadly central to the nightmare of today.”―Eileen Myles

“By unearthing, decoding, and reconstructing half-hidden symbols of power built into nomenclature as well as everyday expression, the poet serves truth―sometimes delicately, other times brutally. . . . Each phrase pulls the reader into a system of being, personal and historical, and Look, line by line, extends toward prophecy and ('I am singing to her still') harmony.” ―Yusef Komunyakaa

“Solmaz Sharif's beautiful and important poems patrol the boundaries and limits of language. . . . I can’t remember a more distinguished debut.”―Eavan Boland

“I haven’t been as excited about a first book of poetry for a long time as I am about Solmaz Sharif’s forthcoming Look. . . . This feels like an important book, not just a good one.”―David Baker

About the Author
Solmaz Sharif has published poetry in The New Republic and Poetry, and has received a Rona Jaffe Foundation Writers' Award and a fellowship from the National Endowment for the Arts. She is currently a Jones Lecturer at Stanford University.

Most helpful customer reviews

8 of 8 people found the following review helpful.
"It matters what you call a thing."
By BrandonA
“Until now, now that I’ve reached my thirties: / All my Muse’s poetry has been harmless: / American and diplomatic.” It’s hard not to hear underpinning this passage, which opens the poem “Desired Appreciation,” the suggestion that for something to be accepted as American it must go along with the current, must uphold the status quo—the exact opposite of how art functions, which is by disruption. And lest there be any misunderstanding, I’ll clarify—Solmaz Sharif’s Look is a book that disrupts, fervently and effectively. The poems within are allergic to complacency and linguistic hypnosis; they constantly reach, inquire, prod, and wonder—sometimes with force—and refuse to allow the reader to be lulled into the sense that everything is okay in the world.

The first words of Look make the author’s intents known in no uncertain terms: “It matters what you call a thing.” Unflinching is a term overused when describing writers, particularly poets, but if there’s a book deserving of this phrase, it’s Look; Solmaz Sharif is insistent that the reader understand that there is something awry, something lurking below the surface level of today’s media and discourse, and she’s going after it without hesitation.

The poems in Look are interested in challenging the way we hear about and consider war by dismantling the language used when describing or reporting on it. Formally, the poems are concerned with euphemistic language; thematically, they target large-scale complacency with war. When these two tie together is where the book derives its tension and strength

(The above is an excerpt from my review of this book at the website The Rumpus; the remainder can be read here:[...])

10 of 11 people found the following review helpful.
The Book We Needed Before 9/11
By booklyreads
In Jonathan Schell’s The Military Half, he discusses how the U.S. army used language to dampen the awful violence they were inflicting on Vietnamese civilians. “Hootch” was slang for a Vietnamese house. The more proper military term for a Vietnamese person’s home was a “structure.” It’s fun to burn a hootch; a duty to bomb a structure; unbearable to destroy someone’s home. The language desensitized the soldiers, so that they could joke about killing children, pregnant women, and the disabled and elderly without facing reality.

My point is that our military’s issue with language goes way back. Words matter – these layers of euphemisms make way for real violence that harms real people. Solmaz Sharif offers a creative way to think about the effect that language has. She takes the words out of the perpetrators’ mouths and flings them back; she carves those words open and exposes the awful truths that lie inside.

In “Inspiration Point, Berkeley,” she starts with, “Consider Kissinger: / the honorary Globetrotter / of Harlem who spins on fingertip / the world as balloon, the buffoon / erected and be-plaqued here … ” We honor a man with the blood of millions on his hands, and she compares this ingeniously to how “the conquistadors dropped /armored mission after armored mission after saints - / Luis Obispo, Francisco, etc.”

Later in “Dependers/Immediate Family,” she discusses the violent hypermasculinity that parents instill in their (male) children, preparing them for war from the start, because they’ve been convinced that’s the honorable, patriotic way to raise a kid: “At the WWII Memorial, FDR thanks women / for sacrificing their sons / and their nylons.” And later: “Your crib, your teddy bears, / I want to say mother put a GUN / there, blocks and blocks of boys / with pistols in their lunch pails.”

I have become convinced of the urgent importance of war poetry – of poems that expose or explore meaningful, tangible topics – of poems that offer new lenses through which to view these topics. Solmaz Sharif gives us new tools for thinking about U.S. presence in the Middle East, and what it means when a military can't use words that have direct meaning. I wish this collection had been available to us years ago.

1 of 1 people found the following review helpful.
Like all art that's truly haunted me
By Ryan Sanford Smith
5 stars, 500 stars, the whole of the Milky Way. I've never read a collection so conceptually well executed while so emotionally devastating. These poems are moving, eviscerating; they are lamentations, catalogs of both brutality and intimacy. Like all art that's truly haunted me, these poems made me upset, uncomfortable for what they make me question in my own presumptions and views. Calling a book 'important' feels like such a cliche these days, but this book is.

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